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Areas of Expertise

  • Content Strategy
  • Digital Project Management
  • Events & Conferences
  • Executive Education
  • Internal Communications
  • Library & Archives
  • Marketing and Communications
  • Multimedia Editing & Production
  • Social Media
  • User Testing
  • Web Analytics & Reporting

About

Shannon McDonough

An experienced digital project leader in the advertising, publishing, higher-education, library, and nonprofit fields, Shannon carefully assesses requirements, builds strong relationships, and understands community behavior in order to make thoughtful, strategic recommendations that facilitate usable access to resources and information.

Her academic and professional interests lay at the intersection of creativity, content, technology, social engagement and productivity.

Shannon's professional expertise spans public relations, corporate communications, knowledge management, web marketing, social media, internal/external enterprise websites, content strategy and management, conferences and events, and professional development projects.

She earned a master's in library and information science at Simmons University School of Library and Information Science, and holds a BA in English Literature from Stonehill College.

Shannon currently serves as president of the board for the Friends of the Tuckahoe Public Library, and has previously served as a board member at Gallery 263 and at Lifetime Arts. She has also served as an adviser to the Director and Board of the Somerville Public Library.

Connect with Me

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